Brokers

A Broker Diversifies With Suite of Value-Adds

August 8, 2024
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sharpe capitalLike many broker shops these days, Connecticut-based Sharpe Capital is offering more than just a revenue-based financing product. Owned by CEO Brendan Lynch who has been funding deals and boarding credit card processing accounts for more than 15 years, the company is now looking much deeper into business owners’ needs through a whole new set of diagnostic questions like whether or not they have a written will, access to a lawyer, possession of a firearm, or ownership in real estate.

The latter on that list, real estate, is becoming more familiar in the small business finance community. Sharpe Capital, for example, added mortgages to its product set about 18 months ago.

“When we talk to anybody on the phone and they start asking questions, ‘oh, what kind of programs do you have? What are the rates?’ now we’ll always say, ‘well, the cheapest way and the most affordable way to get money is, even though rates are higher on mortgages and that stuff right now than they were in the past few years, it’s still the cheapest way.'” Lynch said. “And then what we’ll try to do is explain that it’s going to take a while. ‘How much do you need to get through the next two months while we work this up for you,’ right? Try to get the long term funding going for them and the short term solution all in one.”

More recently, however, the company has added a bundle of services that include things like identity theft protection, legal consultations, will writing, and more. In one example, Lynch said that a merchant disclosed that an IRS audit had slowed down their ability to continue the application process with them and he realized they actually had a solution for that.

“One of the things [this partnered service] covers here is audit services,” Lynch said. “They’ll give you up to 25 hours and walk you through an audit from the IRS. So it was easy. I was like, ‘hey, yeah, let me help you out right now. We signed him up right away.'”

Lynch says that for now, since it’s all still new for them, these value-adds are typically being proposed after the customer onboards for funding but that he’s open to switching it around.

“We’re definitely trying to figure out a way to approach it as the frontend as well,” he said. “The way these leads are being bought and sold so fast and rapidly, you’re fighting with 50-60 different brokers on every deal, you know? … So, we’re really just trying to find something that separates us.”

Lynch argued that in a market where a lot of brokers are essentially offering the same thing, just being personally remembered later on when it comes time for funding again can make all the difference and that being the guy who helped them draft a will for sixty bucks will probably stay fresh in their mind.

“It definitely stands out,” Lynch said. “It definitely opens up conversations where you’re going to get a little more personal with them and build a closer relationship because you’re going to start asking, ‘Are you married?’ Yeah, I know maybe that’s part of people’s sales pitch, but a lot of times we’re just so focused on getting you an offer fast and getting you funded fast, you kind of don’t have time to get into all that, so that afterwards getting to really build the relationship seems to really be working.”

What’s Challenging in the Broker World

July 24, 2024
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Are you a small business finance broker? Here are some of the most common challenges that they report to deBanked.

challengesThe lender I was working with was not a lender
This is a preventable mistake. Instead of falling for a cold call, check the appropriate state registries, ask for feedback from your peers online (or in person), and conduct extensive due diligence. If you’re not willing to conduct due diligence as a broker, you will inevitably be fooled.

The deal was intercepted by a third party
Whether it’s through backdooring, big data, or a customer lying about shopping around, brokers often report the sudden appearance of a mysterious competitor right as their deal was approaching the finish line. Since there seems to be virtually no remedy on the horizon for this, brokers should speak candidly with their clients upfront about what to expect and lock in their loyalty well in advance so that this mysterious competition is shut down.

The available lead quality in the public marketplace is low or good exclusive leads are non-existent
If the business was easy as buying the same leads as everyone else and using them to earn huge profits on the deals closed without much hassle, then every single person in the country would be a broker. Being a broker is hard work and a significant part of the gig is marketing. You’ll have to decide if you or someone you hire is up to the task of generating the deals for you or your closers to close. If you can’t figure out how to market, you will eventually fail.

I didn’t get paid on a funded deal
While relationships do count for a lot, broker agreements count for just as much. As much as smaller shops roll their eyes at the prospect of having to shell out funds for attorneys to review contracts, it is a necessary cost to operate. If a lending company believes it doesn’t have to pay you, it won’t. Don’t be surprised when it happens to you. Instead be ready with your agreement, the facts, and your attorney to remedy the issue. Brokers unable to afford legal representation are much more likely to be bullied by a lender than everyone else. So do all the boring but necessary due diligence before signing up and if they ultimately breach the agreement with you, be ready to stand up for yourself in a way they will have no choice but to respect.

Do You Work for An ISO or Own One?

May 15, 2024
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Whether you’ve competed against him, worked with him, or have just seen his posts on social media, this is your limited opportunity to hear his advice in person this Monday on May 20 for Broker Fair 2024 in New York City. Peter Ribeiro, who is now the CEO of CapitalGurus, actually works in the industry just like you and is considered one of the best in the biz. So step away from that phone for just a day or bring it with you to Broker Fair, where he’ll be speaking. This is your last chance now to register!

Peter Ribeiro

The Long Running Mysterious Fraud in the Small Business Finance Industry and How to Defend Yourself

May 1, 2024
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The submitted deals are real. The merchants are real. Everything checks out until suddenly it doesn’t. The merchants block the payments and find out they’ve been scammed.The funders find out they’ve also been scammed. But it’s too late because the money is gone and the fraudsters disappear without a trace.

deBanked reviewed hundreds of court documents, emails, and websites in preparation for this story and spoke with multiple people familiar with the matter, though only one would agree to go on record. Here’s the story of how the scam works and what you need to know to defend yourself.

the scheme

It was a textbook merchant interview call. The business owner answered the questions succinctly and convincingly. He knew his stuff and sounded confident, like somebody who wanted to just finish the process and get the underwriter to issue a final approval on his funding application. His accent said little about where he was from. It sounded like it could be Mid-Atlantic or perhaps lower New England, just a regular business owner on Main Street USA.

“It sounded a little nasal, right?” said Alex Shvarts, CEO of FundKite, after playing the recording for me to judge.

The tone of the voice did actually sound unusual after thinking about it. Something was off about the call and that was the only tell. For the person on the other end of the phone wasn’t who they claimed to be. It would later be debated if they had used voice changing technology, one of many layers of obfuscation that had been put in place to cover up what is quickly becoming the scheme of the decade.

FundKite had signed up a new broker and promptly received two deals from them. On this particular one the paperwork attached to the application was real. This was a real business and these were their real documents. But the real owner of the business had no idea that any of it had been used to apply for funding with FundKite.

In a typical identity theft scenario, a scammer gets a lender to send the loan proceeds to a bank account that is controlled by the scammer, keeping the victim completely in the dark that their identity is being used for the fraud until much later when a default occurs. But in this case the scammer intended to have a funding company send money to the victim’s actual bank account. It’s a twist that understandably makes it very difficult for the funding company to later believe that the merchant’s identity had been stolen since they were the ones receiving the proceeds. But once the business has been funded, the scammer executes the next step in the scheme, convincing the business owner to send the money to them. If that sounds like a whole lot more work to make this heist successful, then you have no idea how many layers of deceit are in play and the scale at which it’s operating.

phishing emailIt started sometime around 2019 (maybe even earlier) and is still happening to this day across the industry. The scammer uses stolen identities to incorporate businesses, followed by using those entities to open up bank accounts for them. One account is used to impersonate being a lender and another to impersonate being a broker. They first get to work by being the fake lender and register a domain name that closely resembles and could be mistaken for a real lender they’re trying to impersonate. According to records obtained by deBanked, domain names challenged via UDRP and seized as part of an ongoing investigation into the fraud reveal that the scammers also use stolen identities to register the domains, making the real buyers untraceable.

The objective of having these fake domains in the first place is to contact existing real borrowers of the real lender and to pass themselves off as the real lender. It’s a classic phishing scheme.

There’s various theories as to how this is done, but there’s a possibility that public records are sufficient for the scammer to accomplish this step. A reverse UCC search can reveal the names of a lender’s customers and the time in which they received a loan. From there, big data or cursory internet searches are enough to obtain the contact info of those borrowers. This type of list building is nothing new and fairly common in the data business.

The scammers then email the borrowers from the fake domain, purporting to work for their real lender, and give them the great news that positive repayment history has afforded them the reward of being able to refinance their loan at a lower rate.

It is generally good practice to check the domain name of a sender, even though that itself is not foolproof, but an incorrect one, especially one that resolves to a “404 Error Not Found” page, should be a sufficient indicator that these emails are coming from an impostor, yet business owners still fall for it, perhaps because they recognize the name and find the offer consistent with their expectations.

special dealIn one case that deBanked reviewed, the opportunity was presented to refinance a double digit APR loan down to as low as 4% with the same lender. When the victim was asked during a deposition if that number had struck him as suspiciously low, he said it did not, especially considering his belief that he had “excellent payment history” and that he felt like it made sense to get a break after all the stresses of covid.

The scammers generally communicate with perfect English over email but will also do phone calls. They use Google voice numbers in the area code that match up with the real lender. deBanked called an older one that had been used and nobody picked up. They might use the name of a real employee at the lender or create a fake one, going so far as to generate a paper trail online that shows the name of that person working for the lender.

Once on the hook, they ask the victim to submit lengthy documentation over email so that the refinance can be reviewed. These are typically documents like tax returns, bank statements, a copy of a driver’s license, A/R and/or A/P schedules, etc. After that the scammer moves on to the next phase, using the phished documents to apply for loans or merchant cash advances. This is where the scammer’s fake broker entity comes in.

These fake brokers tend to pass a background check because they rely on stolen identities that are clean, the business entities they’ve created under them are real and match up, there’s a tax ID, there’s a bank account in their name, and there’s no sketchy stuff about them on the internet. They even have a website, again registered with the fake identity, that often looks like or is an outright exact copy of another broker’s website. Even a diligent funding company can be duped despite a background check. Once the fake broker is signed up with a funder, the phished merchant data is submitted but with the scammer’s phone number and email address. Oftentimes the deal amounts are large. deBanked reviewed several cases related to this scheme that ranged in size from $200,000 to $600,000.

Since all the merchant information is legit, the merchants tend to get approved. The scammers are also adept at pretending to be the merchants in an interview phone call with an underwriter, like the one I listened to previously. They can even guide the merchant through a funder-mandated bank verification under the illusion that it’s all related to their current lender for the refinance. If any questions arise about the mention of another financial company name, it’s explained away as an affiliate partner or related vendor that they use.

bank buildingOnce the scammer is confident the funds are coming, they tell the merchant the refinance has been approved and that there is a narrow window to complete the final steps. As part of this they send a lengthy legalese-filled digital contract with an e-sign for the fake refinance that looks exactly like their real lender’s, again reinforcing how legitimate the whole thing feels.

Once complete, they’re told that a large wire will be arriving in their account, which will actually be from the funding company they don’t know about. In a normal refinance, a lender might withhold a portion of the new loan to apply to the outstanding balance, but in these cases the victims are told that they have to receive the full amount of the funds from their lender first and then wire the outstanding balance of the loan straight back to the lender. The merchant nets the difference if there is any left over. This round-trip transaction is communicated as being their way of managing their accounting, an excuse that again seems to come across as plausible to those that think they’re dealing with their trusted lender the whole time.

In the earlier iterations of the scheme, the name on file for the bank account to wire the funds to would look almost identical to their lender’s name. When the victim sends the wire to pay off their outstanding loan, they are completely unaware that they have just wired funds to a scammer and that the entire thing had been a very elaborate ruse. It’s not until days later when their account starts getting debited by a funding company they have never heard of as part of an agreement they had never entered into do they become alerted that something is amiss. By then it’s too late. Doubly too late if the funder has also wired the fake broker a commission for putting the whole deal together in the first place.

Although the scheme can yield several hundred thousand dollars at a time, it ultimately results in the loss of their fraudulently opened bank accounts as the funders respond with an investigation that can include litigation and/or a report to law enforcement. That means the scammers have to open new accounts under new stolen identities. That’s easier said than done, which is perhaps why last year they apparently improvised on this step. They don’t need to open bank accounts for the fake lenders anymore.

Instead, according to at least three examples reviewed by deBanked, they’re more recently asking the victims to wire the funds to the general deposit account of a cryptocurrency exchange. If this sounds like it would be too obvious, consider that it has worked. The wire forms, which look identical to the earlier versions, are only different in that they contain a different account name to send the funds to. The lender’s logo can still be found on the top.

EthereumIn one case, deBanked was able to obtain records that allowed for the funds to be traced. The scammer had the exchange convert the wired funds into Ether, to which the Ether apparently moved between three crypto exchanges before disappearing into a generic holding address of an offshore exchange with millions of transactions. Another dead end.

deBanked emailed one of the two exchanges it reviewed related to this scheme to ask about their customer KYC procedures but received no response. The other was not contacted to avoid tipping them off to a possible active investigation. The exchanges both have deposit accounts at US banks, both of which are known for their fintech relationships. Typically, crypto exchanges that take on US customers do rely on some level of KYC. It appears based on limited evidence so far that the crypto accounts opened up by the scammers are done under the stolen identities of the merchants so that everything matches when a wire comes in. This is where it gets murky because the scammers may ask the merchants to take selfies of themselves, ones that could include holding up their ID in their hand or holding a piece of paper with a specific written message on it as proof that it’s them. That a merchant might jump through these hoops on the belief that it’s all to secure a purported refinance with their existing lender requires some suspension of disbelief, though many online finance companies these days are requiring varying levels of customer identity verification.

The outcome, in any case, is that millions of dollars have been purportedly stolen over the course of several years. The scam has been directed at all sorts of funders, from the A paper players to the Z paper players. The merchants, as the original dupes that make this possible because they fall for a basic phishing scheme, are also left to pick up the pieces. The scammers may have even scammed another high profile scammer, at least according to documents reviewed by deBanked. There’s a brazen fearlessness to it all.

A main connecting link has been funders that will do large deals, hundreds of thousands of dollars in a single transaction. But that might be changing. Industry chatter more so than hard evidence suggests the web of intended targets might be growing and that thanks to innovations with AI and crypto, the scammers may attempt to use artificial identities for the brokers rather than real ones. A lot of the steps involving bank accounts and stolen identities are no longer as necessary, which means if you’re a funding or lending company and you’re reading this, you may be vulnerable.

Sources familiar with the matter say that it’s good practice to remind your customers about possible phishing risks and to keep them informed about what methods of communication you will use throughout the life of the relationship. This includes whether or not you might employ phone calls, emails, texts, or snail mail communications, and the precise sender information they should expect. This might limit the likelihood of your own customers from getting phished but there’s tactics you can use to prevent becoming the victim funding company as well.

According to Alex Shvarts, a good start is only conducting a merchant interview on phone numbers assigned to the business. “If it’s a cell phone we have to have a cell phone bill that verifies the owner’s information,” he says. Also, if the customer has a website, avoid communicating with them over a free email address like Outlook or Gmail or Proton Mail and instead direct all communications to an address on their company domain name, one you’ve confirmed is really theirs and not a boilerplate setup by the scammers to deceive you again. Other possible steps are to use live ID verification or a common tool like CLEAR, he suggests. Shvarts wouldn’t disclose some of the proprietary methods they’ve come up with so as not to tip off a scammer reading this.

scammerWhen it comes to the broker, do proper due diligence. It’s been said that a fake broker may test the waters with a small deal first before submitting the large fraudulent one to generate a level of confidence that everything is on the up and up.

According to documents reviewed by deBanked, the scammers typically rely on a relatively bare bones website for their fake broker shop, a collection of borrowed templates and verbiage from other companies out there. It’s a rabbit hole that can lead one down many wrong directions, especially in an era when similar bare bone lead gen sites litter the internet by the thousands. Consider doing a FaceTime or Zoom call with the broker so that you can see if their face matches the identity that’s been provided!

The scammers have used different domain name registrars and hosting services. They may push for a weekly or monthly payment option so as to create lead time between when the victim wires the funds to them and when the first debit hits from the funder they’ve targeted for it. They seem to prey on merchants that have an outstanding business loan rather than an MCA because it makes the low in-house interest rate refinance all the more plausible. So if you see debits in an applicant’s bank account from any one of the more commonly known online business lenders, you should be thinking about this story and ways to make sure you are speaking with the actual business owner. Do they know who you are? Have they been offered a refinance? Do they even know who their broker is?

“When you first identify the fraud, notify law enforcement including the FBI,” one source familiar with the matter said.

What We’ve Got for Brokers

April 19, 2024
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If you’re a small business or commercial finance broker, I hope you take advantage of the many resources we’ve put together. With the exception of tickets to our in-person events, everything we put out there is FREE TO CONSUME with no strings attached.

Broker Board

In addition to articles, stories, newsletters, and regular product marketing materials, we’ve produced nearly 1,000 videos including short documentaries and sit-down interviews, explainer videos, and sound bites from participants across the industry.

If you’re wondering what’s the next big thing to look out for, it’s the Broker Fair conference in New York City on May 20. There’s a big pre-show open bar party the night before as well. See you there!

Brokers: Attend This Open Bar in NYC

April 14, 2024
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broker fair 2024 pre-show party



Broker Fair’s Pre-show party sponsored by Triton Recovery Group takes place on May 19th from 7-9pm at Somewhere Nowhere NYC. The Pre-show requires a separate ticket from the main event taking place the following day at The Metropolitan Pavilion.

You can register below for one or both! OR do it on the main site at brokerfair.org.


Peter Ribeiro to Speak at Broker Fair 2024

April 8, 2024
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Brokers, get ready to learn from one of the industry masters. Peter Ribeiro, well known for his ability to build and scale a very successful broker shop, will be speaking at Broker Fair 2024 on May 20 in NYC. If you’ve ever wanted to hear how it’s done from him in person, this is your chance to do it!

Ribeiro also announced just last week that he has become CEO of Capital Gurus.

Peter Ribeiro

Register for Broker Fair in NYC Here

On Long Island? You Might See Signs

March 26, 2024
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broker fair 2024

Billboards for Broker Fair 2024 have gone up across several Long Island towns this past week, including locations in Glen Cove, Syosset, Westbury, Bay Shore, and Valley Stream. The conference, built specifically around a broad range of commercial finance brokers, will take place on May 20 in New York City. Long Island is among the largest geographical employers of brokers in the United States.

Broker Fair attendees can expect to learn from industry pro Peter Ribeiro, meet a wide range of funders/lenders & vendors, pitch their deals, and find out what they need to be doing to remain compliant and become successful.

Broker Fair 2024 will take place at the Metropolitan Pavilion in New York City. Brokers pay the lowest price for entry. There is also a pre-show party the night before on May 19th at a Lounge called Somewhere Nowhere NYC (yes that’s really the name!).

If you’re a broker, Broker Fair 2024 is an event you cannot miss!

REGISTER HERE

bay shore long island

A Broker Fair billboard in Bay Shore, Long Island