All right, welcome back and thank you guys for joining us.
Obviously throughout the morning,
we've been talking to different people about what Broker Fair has been like,
so a familiar face, uh, for our family. So go ahead, introduce yourself to, uh,
to those that don't know us, who are you and who are Year
With Johnny? Thank you very much. My name is Adam Zackey,
former reporter here at the bank, and now a reporter@cfo.com.
And I'm here because of the great relationship that I have with De Bank still,
and the opportunity that De Bank gave me as a reporter.
I know that a lot of people who watch De Bank and Read De Bank go in there for
the news, but from the other side of it, as a reporter,
I learned so much about writing and finance with my time at De banked that I had
to come back here and serve my readers with some content from this.
So I'm here to talk about negotiations.
I find that CFOs are very poor negotiators in terms of negotiating employee
compensation. And when they're buying software, counting software, FinTech,
all that good stuff, um,
they don't know how to get the best price for themselves,
and brokers and funders do they negotiate all day long.
So I'm hoping to take some of those thoughts from them,
feed it to my C f O audience and see what comes out of it. I
Love it. So what, what have you taken away so far from, you know,
you just getting here, see, being here all morning, what's been, uh,
the atmosphere like?
Well, you know, I'll tell you, nothing has changed. Um,
the industry is still just as bumping as it was when I was here. Um,
coming into today, I thought that it might have been downscaled a little bit.
I expected this to be a little more low key than previous to banked events,
only because of the way the economy is. I know that, you know,
just in terms of access to capital,
it's so much harder than it was a year ago when I was writing for de banked,
right? So I thought there'd be less funders, less lenders here,
and I was totally wrong. Um, this event is just as lively as it ever was,
and I'm happy to be here. I think that, you know,
Sean and you guys at the bank are doing a great job with this.
So let me ask you this. Listen, obviously there's a,
there's a lot of knowledge to be learned about this industry.
Things are transforming, things are changing quickly.
For someone that's ever been to an event, you know,
you've been on our end and now you're on the other end.
What would you say to people that are watching this about, uh,
just coming to an event like this?
You know, especially in this industry between brokers and funders,
that relationship, you know, forget about Zoom and Slack and texts and emails.
As a reporter, I get inundated with emails from PR reps all day long.
I don't want to talk to people on chat.
I don't want to talk to people on video chat. I don't want to do Slack.
I don't wanna do any of that. I wanna talk to people in person as a reporter,
the best way to do interviews. Right.
And I think that translates into the broker funder relationship where, you know,
forget about the Zooms or the texts or the calls, whatever it is,
this is an opportunity to go shake a hand and make a business deal in person the
old-fashioned way. This industry's very old fashioned,
and I think that it's best done in person. And so an event like this,
if you're looking to be a broker, if you're looking to get into it,
or if you're looking to improve as a broker,
you gotta be here because this is the only place where you're gonna make a
relationship with two dozen funders. You know,
instead of just cold calling on LinkedIn or emailing, whatever it is,
you can go shake the CEO with the company's hand here. It's a no-brainer.
Awesome.
Adam, thank you so much for joining us, brother. Appreciate it. Pleasure.
Happy birthday, Johnny. Thank you, brother. Appreciate it. I'll let you go.
Enjoy the day.