- This file was automatically generated by VIMEO

0
00:00:00.180 --> 00:00:04.440
Now we're gonna introduce someone that is a familiar face here at De Banked.

1
00:00:05.060 --> 00:00:09.360
Why don't you, uh, make your way over here. This is, this guys, he's a legend,

2
00:00:09.750 --> 00:00:11.760
Frankie with Lexington Capital. Hi

3
00:00:11.760 --> 00:00:12.600
Everybody. How we doing?

4
00:00:13.220 --> 00:00:15.640
So Frankie, come on in a little bit. Mm-hmm. So, Frankie,

5
00:00:16.260 --> 00:00:19.640
you are speaking today. You, you, you pretty much, you know, you're,

6
00:00:19.640 --> 00:00:23.000
you're the man. You're the man of the hour. Yeah. So, first and foremost,

7
00:00:23.110 --> 00:00:26.080
what has been your experience so far this morning here at Broker Fair?

8
00:00:26.220 --> 00:00:28.760
So, obviously Broker Fair is, it's the place to be. Um,

9
00:00:28.760 --> 00:00:30.760
it's the place to connect in the industry. Um, there's no,

10
00:00:30.760 --> 00:00:32.560
there's no better show Sean puts on a show.

11
00:00:32.660 --> 00:00:35.520
I'm very blessed to be here and I'm very blessed that the De Bank team has

12
00:00:35.520 --> 00:00:37.360
picked me to, to speak. I'm so excited about it. So

13
00:00:37.360 --> 00:00:39.440
Let's talk a little bit about that. So you're, you're gonna be on,

14
00:00:39.440 --> 00:00:42.680
you're on a panel. What panel are you on? And kind of walk us through the, uh,

15
00:00:42.680 --> 00:00:44.120
the conversation that's gonna be going on. Yeah,

16
00:00:44.120 --> 00:00:47.840
So 1150 be there. Um, it, it's the growing your brokerage panel. All right.

17
00:00:47.840 --> 00:00:49.920
So we're ba I'm basically gonna be talking, breaking it down,

18
00:00:49.920 --> 00:00:51.760
how you expand your brokerage, um,

19
00:00:51.760 --> 00:00:55.280
ways to treat your employees way to marketing tactics, technology skills,

20
00:00:55.280 --> 00:00:57.720
everything to build up your brokerage and to succeed. So,

21
00:00:57.940 --> 00:01:00.560
So let, let's talk a little bit about that whole concept. You know,

22
00:01:00.560 --> 00:01:03.040
what tips would you have for people watching this that aren't here,

23
00:01:03.040 --> 00:01:05.800
that aren't gonna be there? What tips would you have about bro, uh,

24
00:01:05.800 --> 00:01:07.360
making sure you grow your business?

25
00:01:07.630 --> 00:01:08.320
Yeah, so I mean,

26
00:01:08.320 --> 00:01:11.280
obviously always have a safety net I think is the most important thing as a

27
00:01:11.360 --> 00:01:13.080
business owner. Um, that goes without being said.

28
00:01:13.220 --> 00:01:15.600
And I think marketing in this industry is just number one. I mean,

29
00:01:15.600 --> 00:01:17.920
if you don't market yourself, nobody's gonna know who you are, right?

30
00:01:18.020 --> 00:01:21.640
So there's big banks, there's big players like Chase, jp, JP Morgan, chase,

31
00:01:21.730 --> 00:01:24.720
Wells Fargo, TD Banks. So in order for us to get our name out there,

32
00:01:24.720 --> 00:01:25.553
it's a lot of marketing.

33
00:01:25.900 --> 00:01:29.200
So, something you and I have talked about a lot is the red. Like you guys,

34
00:01:29.340 --> 00:01:32.680
you know, when you promote, when you, when you're branding, a lot of Reding,

35
00:01:32.900 --> 00:01:36.400
the guy, the guys you're working with, they have read kind of talk to,

36
00:01:36.420 --> 00:01:39.760
to me about something just as simple as like, making sure you're uniformed,

37
00:01:39.780 --> 00:01:41.480
how important something like that is.

38
00:01:41.620 --> 00:01:43.240
So like, that's just branding. So, I mean,

39
00:01:43.240 --> 00:01:46.080
something that's not done in this industry as much as I thought it would be when

40
00:01:46.080 --> 00:01:50.200
I came in is branding. So that's something that Lexington really strives for.

41
00:01:50.260 --> 00:01:53.720
And I think whenever you guys see us on LinkedIn or on Facebook or, or anywhere,

42
00:01:53.720 --> 00:01:56.120
you already know, we got the red on, you know, you know,

43
00:01:56.120 --> 00:01:58.000
we're gonna put on a show and, and you know, you know,

44
00:01:58.000 --> 00:01:59.840
we're gonna take care of your customers to the full of our abilities.

45
00:02:00.180 --> 00:02:03.400
So, so let, let's talk about what you're looking forward to the most right now.

46
00:02:03.400 --> 00:02:04.220
Yeah.

47
00:02:04.220 --> 00:02:05.053
Um, and like in,

48
00:02:05.180 --> 00:02:07.120
In, yeah, like in today, like, just at,

49
00:02:07.700 --> 00:02:10.000
And then just, I honestly want to inform every broker on,

50
00:02:10.000 --> 00:02:12.240
on just how to run their business and, and just how to be better.

51
00:02:12.240 --> 00:02:13.600
Cuz I know when I first opened this up,

52
00:02:13.600 --> 00:02:15.800
there weren't a lot of people who were really helping me out,

53
00:02:15.800 --> 00:02:18.680
like the way I would've loved to. So I want to be that guy. I'm young,

54
00:02:18.740 --> 00:02:22.440
I'm 24 years old. Um, I think Lexington Capital might be the youngest brokerage,

55
00:02:22.440 --> 00:02:24.360
like age-wise. I know there's not a stat on that,

56
00:02:24.360 --> 00:02:26.760
but I would love to do it one day. Um, so I just want to be there,

57
00:02:26.760 --> 00:02:29.320
hold a hand for every young broker out there and just know that they got someone

58
00:02:29.320 --> 00:02:30.140
to help them. So.

59
00:02:30.140 --> 00:02:33.200
So what would you say to the young people watching this that are either new to

60
00:02:33.200 --> 00:02:35.880
the industry or that they wanna open up their own brokerage firm and they wanna

61
00:02:35.880 --> 00:02:37.240
do what you're doing? What would you say to them?

62
00:02:37.480 --> 00:02:38.920
I would say that it's possible. Um,

63
00:02:38.920 --> 00:02:41.000
I'd say that there's nothing special about me or, or,

64
00:02:41.060 --> 00:02:44.080
or my company other than the fact that everybody believes in each other and we

65
00:02:44.100 --> 00:02:46.520
put every ounce of effort in every day, and we come out and we,

66
00:02:46.520 --> 00:02:48.240
and we work hard and that's it. So.

67
00:02:48.510 --> 00:02:51.680
Awesome. Thank you Frank. Thank you so much. Super excited to, so excited to,

68
00:02:51.680 --> 00:02:54.720
yeah. No to the front panel. Yeah. Uh, and just for you being here, man,

69
00:02:54.720 --> 00:02:56.800
appreciate your time. So No problem. Thank you.