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Johny Fernandez: Through this
last year, kind of how did you

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guys handle 2020?

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Yokesha Cox: Oh, wow, 2020 was
not as difficult for us. And as

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challenging for us as it was for
other companies, we actually

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hired over 100 people in 2020.
We navigated through working

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from the office to working hot
from home very successfully, we

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are family. So we believe in one
trust. So we just took our

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family from the office and made
our family home, we incorporated

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teams and zoom and anything that
kept us connected, that's what

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we did.

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Johny Fernandez: So moving
forward to 2021. Everyone's

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coming back with a bang. How are
you guys gonna move forward?

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Yokesha Cox: We are everywhere
we need to be as an

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organization, one of the great
things is that now we're able to

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travel. So we're able to make
that face to face connection,

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we're able to speak with our
clients, we're able to just have

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those conversations and figure
out what it is they need. So

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whatever that we can do for
them, we can just move forward

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with them.

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Johny Fernandez: So talk to me
as a minority in this space. And

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as a female, what does it mean
for you to come here and see

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other females also in the space,
when it's an all boys club, for

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the most part indefinite.

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Yokesha Cox: It has been
beautiful for me as an African

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American woman to walk in this
space and see other women that

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look like me. There have been
times where I've been to events

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such as this, and I'm the only
female, I'm the only woman and

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then I'm the only woman of
color. So to see how we've

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transcended those walls and it's
no longer a boys club. It's an

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us club. And to see the women in
here, it's phenomenal.

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Johny Fernandez: Any advice for
females that are either

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interested in getting into the
space or are nervous that they

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won't see as many females or
minority females of their you

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know, skin tone in this space.
Any advice to them, that are

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trying to jump in?

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Yokesha Cox: Take that step.
Just because you don't see us

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doesn't mean that we're not
here. We are here sometimes

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behind the scenes. I'm in sales
operations. So you may not see

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me in the forefront, but I'm in
the background working so take

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that step. Believe in yourself
and trust and believe there are

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women in this industry and we
are heavy hitters and heavy

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players in this industry.