00:04.110 --> 00:06.240 Sean Murray: I've been told the industry is back in the office, 00:06.360 --> 00:09.120 but I wanted to see it for myself. So I visited the well 00:09.120 --> 00:11.700 known commercial finance company on Long Island, National 00:11.700 --> 00:14.850 Business Capital, and it's YouTube personality CEO, Grow By 00:14.850 --> 00:15.240 Joe. 00:17.400 --> 00:18.480 Joe Camberato: Welcome, guys come on in. 00:23.700 --> 00:28.020 National Business Capital was founded in 2007. Since then, 00:28.020 --> 00:30.360 we've secured over a billion dollars in financing for 00:30.360 --> 00:32.730 business owners all across the country, we've built a really 00:32.730 --> 00:35.850 cool platform, it's got over 75 lenders on it. And we just 00:35.850 --> 00:38.880 simply and easily connect business owners to the right 00:38.880 --> 00:40.350 financing for their business. 00:40.650 --> 00:43.140 Sean Murray: With more than 14 years in business, national 00:43.140 --> 00:45.270 survived a pandemic, and is still going strong. 00:45.570 --> 00:47.640 Joe Camberato: It was a wild time to say the least. I mean, I 00:47.640 --> 00:50.100 think it was just a wild time in the world for everybody, 00:50.130 --> 00:52.290 anybody, who owned a business. And I think even if you didn't 00:52.290 --> 00:55.800 own a business, everyone was faced with, you know, challenges 00:55.830 --> 00:57.420 that they never experienced before. 00:57.450 --> 01:00.660 Sean Murray: So I was going to ask you if you preferred, remote 01:00.690 --> 01:03.630 or in person, and I think I have my answer, just by being here, 01:05.220 --> 01:06.480 you know, there's people in the room. 01:06.510 --> 01:08.790 Joe Camberato: Yes, we have real people here, definitely in 01:08.790 --> 01:11.670 person, you know, it's great, the technology with Zoom and 01:11.670 --> 01:13.860 stuff, I think is awesome to communicate with people across 01:13.860 --> 01:16.590 the country across the world, in another state. I think it'll 01:16.590 --> 01:18.360 help with meetings and stuff like that. But I think the 01:18.360 --> 01:20.910 reality is in person is where it's at. 01:21.210 --> 01:23.520 Sean Murray: One thing that comes with experience is having 01:23.520 --> 01:26.880 a well trained sales force and a model that produces consistent 01:26.880 --> 01:29.460 deal flow. How long does it take? Because you've been in the 01:29.460 --> 01:30.450 business for a long time? 01:30.480 --> 01:30.840 Joe Camberato: Yeah. 01:30.870 --> 01:34.170 Sean Murray: How long does it take for everyone else? Or, or a 01:34.170 --> 01:39.030 normal person to learn how to offer these products know the 01:39.030 --> 01:41.970 ins and outs of them? Like how long would you say, it really 01:41.970 --> 01:44.310 takes someone to get a good grip, in understanding it? 01:44.570 --> 01:47.540 Joe Camberato: It's really never ending like we we do never 01:47.540 --> 01:52.010 ending training. We do a weekly like lender guideline update 01:52.010 --> 01:54.890 training, um, because guidelines are constantly training. So the 01:54.890 --> 01:58.640 trainings, never ending. But I think the reality is, it takes a 01:58.640 --> 02:01.640 solid nine to 12 months for someone to really get up and 02:01.640 --> 02:05.270 running. And I think year one, someone's in a really great 02:05.270 --> 02:07.880 place here at the company. And that's like, we have a specific, 02:07.880 --> 02:11.750 we have a success coach, his position is just all he does is 02:11.750 --> 02:15.800 training with all the business financing advisors here, and 02:15.800 --> 02:19.550 then he'll stick with you, you know, along the way. But even 02:19.580 --> 02:22.160 you know, with the structured with the training, I mean, you 02:22.160 --> 02:25.340 know, it takes nine to 12 months for someone to really, really 02:25.340 --> 02:28.250 get it and I think at 12 months it things are really just 02:28.250 --> 02:30.410 starting to click and you know, when you approve someone for 02:30.440 --> 02:34.400 100,000, 250,000, half a million, million plus dollars, 02:35.150 --> 02:36.950 busienss owners want to talk to somebody they want to 02:36.950 --> 02:41.270 understand, they have questions. So I think it's a combination of 02:41.270 --> 02:45.020 understanding the lender guidelines, understanding all 02:45.020 --> 02:47.510 the different products, and then every lender is a little bit 02:47.510 --> 02:49.220 different in the way they operate. So it's a lot of 02:49.220 --> 02:52.790 training, and then also just understanding business and 02:52.790 --> 02:55.760 people's businesses and their needs and opportunity. And it's 02:55.760 --> 02:58.610 not an easy thing to do. It's probably the hardest part of it 02:58.610 --> 02:58.970 all. 02:59.249 --> 03:02.879 Sean Murray: So nine to 12 months, a success coach, what 03:02.879 --> 03:06.629 would you say to someone then just starting out? Or looking to 03:06.629 --> 03:09.629 get into it? Is it still possible to just start up a 03:09.629 --> 03:10.079 company? 03:10.270 --> 03:12.370 Joe Camberato: I mean, it's a great question. I mean, listen, 03:12.460 --> 03:14.740 I think anything's possible, it's just a matter of how much 03:14.740 --> 03:18.640 work you want to put into it. And how you know, what you're 03:18.640 --> 03:21.640 looking to build. And I think, whether it's this industry or 03:21.640 --> 03:24.010 any industry, if you're going to build a business, there's a 03:24.010 --> 03:27.730 major sacrifice, there's a lot of upfront work, you've got five 03:27.730 --> 03:31.420 to seven years of work to come, work ahead of you. And for 03:31.420 --> 03:34.330 things to really come together. And I think that's really in any 03:34.330 --> 03:36.730 business in any industry, you know, talk to any business 03:36.730 --> 03:40.840 owner. And even if you were able to raise a ton of money, like, 03:40.960 --> 03:44.620 when you start a new company, you got at least five years 03:44.620 --> 03:48.700 ahead of you of relentless, you know, building and growth. So, 03:48.730 --> 03:50.680 you know, I would say just prepare yourself and be prepared 03:50.680 --> 03:55.840 to work really hard. It's a lot of long hours. And then the 03:55.840 --> 03:59.170 reality is, the industry has really evolved tremendously. So 03:59.170 --> 04:01.600 there's been a lot of established players, technology, 04:01.600 --> 04:04.750 infrastructure brands that have been built. So you're competing 04:04.750 --> 04:08.770 with that. So really know what you're getting into and bigger 04:08.770 --> 04:11.530 is not better at you know, maybe it makes sense to have a tight 04:11.530 --> 04:15.100 lean shop. You know, it's a really tough answer. And even 04:15.100 --> 04:18.340 when I got started 14 years ago, it didn't really come together 04:18.340 --> 04:21.760 till about seven years in, you know, so. And that was with 04:21.760 --> 04:24.460 working around the clock, you know, and you look at any 04:24.460 --> 04:27.070 business, any industry, it's really the same thing. And think 04:27.070 --> 04:30.310 a lot of people it's very easy. You know, there's that like 04:30.340 --> 04:32.830 saying in that quote, like everyone sees the player on the 04:32.830 --> 04:35.470 field, but no one sees all the training that happened. The 04:35.470 --> 04:38.620 years of training, I think is the same thing when you're 04:38.620 --> 04:41.380 building a company and a business. Everyone just happens 04:41.380 --> 04:43.870 to see you and things are all great, but no one sees all the 04:43.870 --> 04:45.820 work that was done. Wait long hours. 04:46.500 --> 04:48.510 Sean Murray: With all the knowledge and training required 04:48.540 --> 04:51.420 getting into the business now could prove daunting. Where do 04:51.420 --> 04:54.060 these deals come from? Are you just picking up the phone and 04:54.420 --> 04:57.780 dialing from the phonebook or are you buying leads? How do you 04:57.780 --> 04:58.620 find these people? 04:58.920 --> 05:01.500 Joe Camberato: No, we are we knocked down from the phonebook. 05:01.650 --> 05:03.120 I haven't seen a phone book in years. 05:03.900 --> 05:04.860 Sean Murray: I'm showing my age a little bit. 05:07.019 --> 05:09.451 Joe Camberato: That's great. We don't really buy leads, and 05:09.507 --> 05:12.879 we'll test and we'll test buying different things and see how 05:12.935 --> 05:16.142 they perform. But we've done the best. We produce a lot of 05:16.197 --> 05:19.625 different content. We have a big online presence. And then all 05:19.680 --> 05:22.721 the typical channels like Google, Pay-per-click, Direct 05:22.777 --> 05:25.596 Mail, and Strategic Partnerships. So I think just a 05:25.652 --> 05:29.190 mix of getting business from all over but we're not we're not an 05:29.246 --> 05:32.563 outbound dialing, you know, business. You know, most of, all 05:32.619 --> 05:35.881 of our customers are calling into us, and we're applying on 05:35.936 --> 05:36.600 the website. 05:36.840 --> 05:38.940 Sean Murray: I asked Joe, what he thinks about the future of 05:38.940 --> 05:39.570 this industry. 05:39.570 --> 05:41.785 Joe Camberato: I'm bullish, I'm excited about what's ahead. The 05:41.831 --> 05:44.784 reality is businesses are going to need financing to get back to 05:44.830 --> 05:47.645 where they were and beyond. I think there's still you know, a 05:47.692 --> 05:50.460 road ahead. I don't think things are just going to boom back 05:50.507 --> 05:53.091 overnight. But I do think business is going to slingshot 05:53.137 --> 05:55.814 back. I think the economy is going to read boom, again, we 05:55.860 --> 05:58.536 see each month the momentum building so I'm really excited 05:58.582 --> 06:01.351 about the second half of this year. I'm really excited about 06:01.397 --> 06:04.351 next year. I'm already my mind's already into into next year the 06:04.397 --> 06:05.459 way I work and operate. 06:05.940 --> 06:08.039 Sean Murray: I'm Sean Murray reporting from the headquarters 06:08.084 --> 06:10.050 of National Business Capital in Long Island.