1 00:00:00.395 --> 00:00:01.445 Well, the best thing about coming 2 00:00:01.445 --> 00:00:03.885 to Broker Fair is seeing a familiar face. 3 00:00:04.065 --> 00:00:06.765 Now Jay is someone that we've not only seen here, 4 00:00:06.785 --> 00:00:08.645 but we've also done stories with him, 5 00:00:08.665 --> 00:00:10.205 and you're always featured on the website. 6 00:00:10.305 --> 00:00:13.045 So it's good to see you. You are a legend. 7 00:00:14.465 --> 00:00:16.245 Do my book for people that don't know you 8 00:00:16.265 --> 00:00:18.165 and that are just watching and tuning in. 9 00:00:18.355 --> 00:00:20.005 Introduce yourself and who you're with. 10 00:00:20.545 --> 00:00:21.645 Uh, my name is Jay Victor. 11 00:00:21.785 --> 00:00:24.165 I'm the president and CEO of Velocity Capital Group. 12 00:00:24.705 --> 00:00:28.925 And, uh, been in the industry coming up on 16 years. 13 00:00:29.555 --> 00:00:32.365 16 years. That's a long time. That's a long time. 14 00:00:32.705 --> 00:00:35.765 So let's talk about building relationships in 15 00:00:35.765 --> 00:00:36.805 this industry space. 16 00:00:36.985 --> 00:00:38.845 You've been doing it for 16 years. 17 00:00:39.305 --> 00:00:41.045 Why is that important? Why is that essential? 18 00:00:41.785 --> 00:00:43.605 You know, Johnny, I've been coming to these events 19 00:00:44.415 --> 00:00:46.325 since the first debate ever 20 00:00:47.105 --> 00:00:50.165 and there's been a lot of in and outs, right? 21 00:00:50.165 --> 00:00:51.645 People who come, people who go. 22 00:00:52.225 --> 00:00:55.445 Um, the one constant are, there are many funders that 23 00:00:55.975 --> 00:00:57.525 we've built relationships with 24 00:00:58.185 --> 00:01:01.165 and relationships more as a funder 25 00:01:01.165 --> 00:01:02.725 to funder relationship, right? 26 00:01:02.945 --> 00:01:05.205 You can have a broker to funder relationship. That's great. 27 00:01:05.205 --> 00:01:06.725 That's what the majority of the team is here. 28 00:01:07.265 --> 00:01:09.245 One of the things that I come here for is 29 00:01:09.245 --> 00:01:10.805 to make relationships with other funders. 30 00:01:11.065 --> 00:01:13.685 We have a separate chat, it's called Brokers Unite, 31 00:01:13.685 --> 00:01:14.925 or excuse me, funders Unite. 32 00:01:15.505 --> 00:01:17.725 And what Funders Unite is it's 33 00:01:17.835 --> 00:01:19.005 funders working with each other. 34 00:01:19.025 --> 00:01:21.125 If we see each other in a deal that's in distress 35 00:01:21.185 --> 00:01:23.765 and the other funders in the deal, we wanna help you. 36 00:01:23.935 --> 00:01:25.565 Right? So I'm gonna help you collect, 37 00:01:25.565 --> 00:01:26.805 you help me collect on my deals, 38 00:01:27.025 --> 00:01:29.525 and we, we unite as a funding, you know, as an industry. 39 00:01:30.215 --> 00:01:32.725 Let's talk about coming to a bank event. 40 00:01:32.725 --> 00:01:34.805 You've been coming to them since the beginning. 41 00:01:35.875 --> 00:01:38.485 Have you been able to build a relationship with people here 42 00:01:38.485 --> 00:01:39.565 that started here 43 00:01:40.105 --> 00:01:42.845 and that helped your business out moving forward? 44 00:01:43.565 --> 00:01:45.645 Absolutely. There have been, you know, brokers 45 00:01:45.645 --> 00:01:47.765 that became funders, funders that became brokers, 46 00:01:48.905 --> 00:01:51.165 people like Johnny, and you know, Sean. 47 00:01:51.705 --> 00:01:54.045 Um, but definitely, you know, the relationship aspect 48 00:01:54.045 --> 00:01:56.565 of having connection with, you know, Sean Murray 49 00:01:56.585 --> 00:01:59.685 for all the years and, you know, you know, spitballing ideas 50 00:01:59.835 --> 00:02:02.445 with each other and soundboarding with each other, uh, 51 00:02:02.505 --> 00:02:04.285 on different things that we could do for the industry 52 00:02:04.305 --> 00:02:06.125 and helping, you know, help each other out. 53 00:02:06.345 --> 00:02:08.045 Uh, that's, that all started from the bank 54 00:02:08.045 --> 00:02:09.525 and you know, it's, it, 55 00:02:09.525 --> 00:02:11.245 every year it changes, it's different. 56 00:02:11.585 --> 00:02:13.565 Uh, the landscape is changing constantly. 57 00:02:13.985 --> 00:02:15.005 Uh, as I've always said, 58 00:02:15.005 --> 00:02:17.325 this industry is like the flailing inflatable tube men. 59 00:02:17.475 --> 00:02:18.725 It's all over the place, right? 60 00:02:19.185 --> 00:02:20.285 But you gotta go with the flow. 61 00:02:20.425 --> 00:02:22.645 And it's a beautiful thing to see the industry expanding. 62 00:02:22.645 --> 00:02:24.605 It's growing, it's becoming more central. 63 00:02:25.145 --> 00:02:28.125 Um, you see more institutional capital coming in 64 00:02:28.425 --> 00:02:31.125 and you see more people who are interested in the space 65 00:02:31.145 --> 00:02:33.765 and are less stigmatic about the industry. 66 00:02:34.065 --> 00:02:36.205 And that's something that I'm very passionate about as well, 67 00:02:36.205 --> 00:02:38.525 is kind of changing the visual image of the space. 68 00:02:39.305 --> 00:02:42.485 So how has business been for you in 2025? 69 00:02:43.275 --> 00:02:45.125 It's been a whirlwind. Uh, it's definitely been, 70 00:02:45.415 --> 00:02:49.565 we've been up about 30% year over year, uh, from last year. 71 00:02:49.995 --> 00:02:53.165 It's been crazy. There's a lot more competition, 72 00:02:53.465 --> 00:02:55.765 but the, that also means more opportunity, right? 73 00:02:55.865 --> 00:02:58.285 So there's a never ending amount of business. 74 00:02:58.745 --> 00:03:00.325 Um, everyone here knows that. 75 00:03:00.625 --> 00:03:02.005 And it's about doing the right business. 76 00:03:02.155 --> 00:03:03.685 It's doing business with the right people, 77 00:03:03.995 --> 00:03:06.205 with the right partners, uh, making sure 78 00:03:06.205 --> 00:03:07.885 that you're treating them with respect, 79 00:03:07.915 --> 00:03:09.445 they're treating you guys with respect 80 00:03:09.865 --> 00:03:11.725 and you know, each side has a benefit. 81 00:03:12.195 --> 00:03:14.045 It's just how you benefit off each other so 82 00:03:14.045 --> 00:03:15.845 that you can continuously grow is the real question. 83 00:03:16.505 --> 00:03:19.405 So for people that are interested in chatting with you 84 00:03:19.465 --> 00:03:21.245 and working with you, what's the best way for them 85 00:03:21.245 --> 00:03:22.685 to get in contact with you? We're 86 00:03:22.685 --> 00:03:23.685 Everywhere. We're social media 87 00:03:23.685 --> 00:03:26.965 at Velocity cg, we're online, 88 00:03:27.285 --> 00:03:28.445 velocity cg.com. 89 00:03:28.905 --> 00:03:32.365 Uh, my social media platform at j Victor, uh, 90 00:03:32.495 --> 00:03:33.525 we're pretty much everywhere. 91 00:03:33.525 --> 00:03:35.485 Just type in Velocity Capital Group and you can find us. 92 00:03:36.105 --> 00:03:38.325 And what would you say makes you guys different from 93 00:03:38.325 --> 00:03:39.445 people in this industry? 94 00:03:41.535 --> 00:03:43.765 Experience relationship 95 00:03:45.395 --> 00:03:47.005 team, we have the best team. 96 00:03:47.205 --> 00:03:49.445 I mean, our average retention is about four, four 97 00:03:49.445 --> 00:03:51.685 and a half years, so we have an amazing team. 98 00:03:51.695 --> 00:03:53.165 We're like really one big family. 99 00:03:53.785 --> 00:03:56.485 Um, and on top of that, we, we keep a lot of in-house. 100 00:03:56.585 --> 00:03:59.245 So we have in-house legal, so cuts down on expense 101 00:03:59.425 --> 00:04:01.285 and we can then pass off that savings 102 00:04:01.585 --> 00:04:03.685 to the actual deal or the future deals. 103 00:04:04.265 --> 00:04:07.525 Um, we have some of the most creative technology. 104 00:04:07.865 --> 00:04:09.285 We have some of the most creative underwriting 105 00:04:09.285 --> 00:04:11.205 and creative, uh, benefits. 106 00:04:11.205 --> 00:04:13.605 Like we just came out with custom weekly, uh, 107 00:04:13.605 --> 00:04:14.805 which is instead of just daily 108 00:04:14.805 --> 00:04:17.485 and weekly options, it gives the broker the ability 109 00:04:17.585 --> 00:04:22.125 to choose up to, I think it's like 26 plus trillion options 110 00:04:22.425 --> 00:04:23.765 and it's pretty much infinite. 111 00:04:24.105 --> 00:04:26.525 So to choose the actual offer for the merchant 112 00:04:26.665 --> 00:04:29.125 and giving the merchant the ability to customize an approval 113 00:04:29.425 --> 00:04:30.645 for the merchant's cash flow. 114 00:04:30.945 --> 00:04:32.605 And that's very important in this space 115 00:04:32.765 --> 00:04:34.165 'cause it's always been, you know, daily, 116 00:04:34.165 --> 00:04:36.325 weekly, randomly a monthly. 117 00:04:36.665 --> 00:04:38.645 So this really is giving the ability for 118 00:04:39.335 --> 00:04:41.685 small business owners to have the ability to customize 119 00:04:41.705 --> 00:04:43.445 to their needs and their liking. 120 00:04:44.235 --> 00:04:47.805 Well, I'm excited to see how 2025 works out for you guys. 121 00:04:47.875 --> 00:04:49.805 It's always a pleasure to see you again, 122 00:04:49.965 --> 00:04:51.245 a good to see a familiar face. 123 00:04:51.245 --> 00:04:53.565 And we have so much more coming up here at Broker period, 124 00:04:53.565 --> 00:04:54.205 2025.