1 00:00:00.185 --> 00:00:00.725 Hey everyone. 2 00:00:00.725 --> 00:00:01.765 Alison Berger here. 3 00:00:01.825 --> 00:00:04.645 I'm at the B2B Finance Expo in Las Vegas. 4 00:00:05.225 --> 00:00:06.685 I'm now joined with Jamie Parker 5 00:00:06.705 --> 00:00:08.365 of Heron Data. How are you doing? 6 00:00:08.625 --> 00:00:09.885 I'm doing great, thanks. How are you doing, Alison? 7 00:00:10.115 --> 00:00:12.205 Fantastic. Tell us about Heron Data. 8 00:00:12.625 --> 00:00:15.485 Of course. We're a document automation workflow company, 9 00:00:15.585 --> 00:00:18.205 so we work with funders who get deals from ISO 10 00:00:18.225 --> 00:00:21.525 and we help them automate submission intake, pass documents, 11 00:00:21.585 --> 00:00:23.605 uh, and basically do the scrubbing that 12 00:00:23.605 --> 00:00:25.125 otherwise they probably have people doing. 13 00:00:25.265 --> 00:00:27.925 So save them time, let people focus on other stuff. 14 00:00:28.285 --> 00:00:29.125 I like that you're doing the 15 00:00:29.125 --> 00:00:30.245 scrubbing, you're doing the hard work, 16 00:00:30.495 --> 00:00:31.495 Right? Exactly. I mean the 17 00:00:31.495 --> 00:00:31.845 hard work 18 00:00:31.845 --> 00:00:33.165 or the easy work, depending on how you look at it, 19 00:00:33.325 --> 00:00:34.765 I think it's not using the judgment of an underwriter 20 00:00:34.765 --> 00:00:36.445 to look at a file, it's following these rules 21 00:00:36.825 --> 00:00:39.405 and that makes it a great task to pass to, you know, 22 00:00:39.485 --> 00:00:41.205 a computer rather than an expensive person 23 00:00:41.385 --> 00:00:43.205 who could be instead thinking about your business 24 00:00:43.205 --> 00:00:44.205 and thinking about how to grow. 25 00:00:44.745 --> 00:00:46.205 So how are you different than everyone else? 26 00:00:46.435 --> 00:00:48.205 Yeah, of course. So I think the main piece is 27 00:00:48.265 --> 00:00:49.405 we can do the whole flow, right? 28 00:00:49.465 --> 00:00:50.925 So you can just forward us the 29 00:00:50.925 --> 00:00:51.965 emails that you're getting in. 30 00:00:52.105 --> 00:00:54.285 We can classify the attachments, pass them, go 31 00:00:54.285 --> 00:00:56.405 through them one by one, sequence the checks, 32 00:00:56.425 --> 00:00:58.285 so you're paying as little as possible for that. 33 00:00:58.505 --> 00:01:00.485 And really quickly, within a couple of minutes, get you 34 00:01:00.485 --> 00:01:02.085 to a decline if you're gonna decline the file 35 00:01:02.305 --> 00:01:04.205 or make it easy for an underwriter to pick it up. 36 00:01:04.345 --> 00:01:05.725 So then you can, you know, 37 00:01:05.725 --> 00:01:07.205 have them think about it and look at it. 38 00:01:07.385 --> 00:01:09.205 And we integrate directly with your CRM. 39 00:01:09.205 --> 00:01:10.405 So we don't typically require any 40 00:01:10.685 --> 00:01:12.285 engineering resources from your side. 41 00:01:12.585 --> 00:01:13.885 You just give it to your CRM keys, 42 00:01:13.905 --> 00:01:15.925 you forward the emails, we make it work for you. 43 00:01:16.425 --> 00:01:19.165 So who's forwarding you these emails? Who's your end user? 44 00:01:19.395 --> 00:01:21.125 Yeah, the end user is the funder. 45 00:01:21.305 --> 00:01:23.445 So we work with, you know, many of the top funders, many 46 00:01:23.445 --> 00:01:24.565 of the sponsors here today, 47 00:01:24.565 --> 00:01:27.205 and we see over 7,000 ISO submissions every single day. 48 00:01:27.785 --> 00:01:29.365 Um, yeah, they're forwarding that to our inbox 49 00:01:29.365 --> 00:01:30.925 and then we're replying to the broker for them. 50 00:01:30.925 --> 00:01:33.645 So we're effectively managing the ISO intake. 51 00:01:34.025 --> 00:01:35.685 Um, one fund trend is, you know, 52 00:01:35.685 --> 00:01:37.485 I think over the last five years to deal with this, 53 00:01:37.485 --> 00:01:39.085 automation funders have been pushing brokers 54 00:01:39.305 --> 00:01:40.685 to upload deals via our portal. 55 00:01:40.955 --> 00:01:43.205 What we're seeing is brokers wanna send emails, 56 00:01:43.505 --> 00:01:46.005 and so funders are actually going back to taking emails 57 00:01:46.005 --> 00:01:47.965 because they can use this automation, uh, 58 00:01:47.965 --> 00:01:50.325 to increase their deal volume while getting the same level 59 00:01:50.325 --> 00:01:52.085 of automation as they might get from a portal. 60 00:01:53.035 --> 00:01:54.325 It's a mouthful. Yeah. 61 00:01:54.325 --> 00:01:56.085 Yeah, yeah, yeah, it is. Sorry, and I talk fast. 62 00:01:56.625 --> 00:01:58.765 No, you're doing great. So what are you looking forward 63 00:01:58.785 --> 00:02:00.605 to most at the expo this week? Yeah, 64 00:02:00.805 --> 00:02:02.765 I think really cool to hang out with our customers, 65 00:02:02.835 --> 00:02:04.525 meet folks you know, that are in this space, 66 00:02:04.525 --> 00:02:05.765 looking to do things like this. 67 00:02:05.775 --> 00:02:07.765 We're here, over here with our, with our team. 68 00:02:07.765 --> 00:02:08.805 We got, you know, five folks. 69 00:02:09.105 --> 00:02:11.685 Uh, so you know, if you are, uh, if you're dealing 70 00:02:11.685 --> 00:02:14.205 with this, if you're ever opening submissions, inboxes, uh, 71 00:02:14.385 --> 00:02:15.725 you should, uh, come over and chat 72 00:02:15.725 --> 00:02:16.805 to us and see if we can help. 73 00:02:17.345 --> 00:02:19.205 It sounds like it would be a good chat. I 74 00:02:19.205 --> 00:02:20.205 Hope so. I hope so. We're 75 00:02:20.205 --> 00:02:20.645 nice people. 76 00:02:21.065 --> 00:02:23.365 Yes, very much so. So thank you for joining me. 77 00:02:23.545 --> 00:02:25.805 And there's more to come from the B2B Finance expo.