1 00:00:00.145 --> 00:00:01.445 I'm Ken Pang with Elevate Funding. 2 00:00:01.675 --> 00:00:03.805 Elevate Funding's a direct MCA funder. 3 00:00:04.105 --> 00:00:06.685 Uh, we focus on merchants that have poor credit scores 4 00:00:06.785 --> 00:00:08.445 or maybe a history of financial hardship. 5 00:00:08.665 --> 00:00:10.725 We don't have a credit score minimum. We don't pull credit. 6 00:00:10.795 --> 00:00:12.325 When we do our, uh, underwriting, 7 00:00:12.495 --> 00:00:14.045 we're strictly looking at cash flow 8 00:00:14.345 --> 00:00:15.765 and we're looking at their background check. 9 00:00:15.985 --> 00:00:18.045 So we're really able to help out a lot of these merchants 10 00:00:18.045 --> 00:00:21.645 that don't exactly have, you know, the best history, uh, 11 00:00:21.665 --> 00:00:24.005 but you know, they, they deserve a second chance to, uh, 12 00:00:24.025 --> 00:00:25.125 you know, get some funding for 13 00:00:25.125 --> 00:00:26.205 their business and help them grow. 14 00:00:26.455 --> 00:00:27.725 Hence the word elevate. 15 00:00:27.865 --> 00:00:29.685 So elevate's really customer centric. 16 00:00:29.945 --> 00:00:32.805 We really try to educate both the ISOs as well 17 00:00:32.825 --> 00:00:33.845 as our merchants as well. 18 00:00:34.105 --> 00:00:35.645 We believe in playing that long game 19 00:00:35.645 --> 00:00:37.645 and building those relationships, uh, 20 00:00:37.645 --> 00:00:40.165 because ultimately what you wanna build towards is having a 21 00:00:40.165 --> 00:00:41.685 strong renewal book and having 22 00:00:41.685 --> 00:00:43.445 that income continually come in. 23 00:00:43.785 --> 00:00:45.725 So that's what we really try to focus on, 24 00:00:45.745 --> 00:00:47.325 is the relationships and education, 25 00:00:47.545 --> 00:00:49.565 and I think that's something that really sets us apart from 26 00:00:49.565 --> 00:00:50.605 other folks in our space. 27 00:00:51.795 --> 00:00:53.405 What brings you to an event like this? 28 00:00:54.105 --> 00:00:56.165 Um, broker Fair is one 29 00:00:56.165 --> 00:00:57.725 of our favorite things to do every single year. 30 00:00:57.745 --> 00:01:00.445 We look forward to it. It's a great way for us to connect 31 00:01:00.445 --> 00:01:01.605 with both the brokers 32 00:01:01.605 --> 00:01:04.325 and ISOs that we have relationships with already, uh, 33 00:01:04.345 --> 00:01:05.685 as well as to meet a lot of new folks. 34 00:01:05.705 --> 00:01:08.005 You know, there's tons of new people out here, um, 35 00:01:08.185 --> 00:01:10.485 and it's just a great, great way for us to network 36 00:01:10.485 --> 00:01:11.485 with everybody in one room. 37 00:01:12.935 --> 00:01:15.765 Going back to you talking about educating people, 38 00:01:16.545 --> 00:01:19.245 why do you believe it's important to educate your customers? 39 00:01:20.185 --> 00:01:21.725 So we definitely want our customers 40 00:01:21.725 --> 00:01:23.525 to make the best decisions for themselves 41 00:01:23.545 --> 00:01:24.805 and for their business long term. 42 00:01:24.945 --> 00:01:27.165 You know, a lot of folks are very unfamiliar 43 00:01:27.165 --> 00:01:28.445 with the NCA space still. 44 00:01:28.945 --> 00:01:31.005 Um, and so I think it's very important on us. 45 00:01:31.395 --> 00:01:35.205 It's a responsibility of ours to be able to educate them 46 00:01:35.205 --> 00:01:37.045 so they know everything that they need to know 47 00:01:37.045 --> 00:01:38.845 to make the best decision possible going 48 00:01:38.845 --> 00:01:39.845 Forward. 49 00:01:39.865 --> 00:01:42.965 Go. Going back to networking, being at an event like this, 50 00:01:42.965 --> 00:01:44.045 there's a lot of networking. 51 00:01:44.045 --> 00:01:45.325 Yeah. There's a lot of conversations. 52 00:01:46.035 --> 00:01:47.565 What, why is that important 53 00:01:47.745 --> 00:01:49.565 and how is it proved valuable to you? 54 00:01:50.315 --> 00:01:52.885 Well, going back to talking about relationships, right? 55 00:01:52.955 --> 00:01:55.085 It's, I think it's very important for us to have face 56 00:01:55.085 --> 00:01:57.645 to face interactions with our brokers and with our partners. 57 00:01:57.985 --> 00:01:59.925 Um, 'cause that's what really sets us apart, man. 58 00:01:59.925 --> 00:02:02.445 It's like, we're here to help you out 59 00:02:02.465 --> 00:02:04.805 and we want to build that long term relationship with you. 60 00:02:05.025 --> 00:02:07.085 And so part of that is to be able to see face to face 61 00:02:07.085 --> 00:02:10.445 and chat and just catch up, you know, not just for MCA 62 00:02:10.445 --> 00:02:11.445 or work based stuff, 63 00:02:11.705 --> 00:02:13.565 but just to see how they're doing in their lives as well. 64 00:02:15.225 --> 00:02:17.485 For those people who haven't been to an event like this 65 00:02:17.635 --> 00:02:19.845 that are interested, what would you say to them? 66 00:02:20.605 --> 00:02:22.505 Uh, don't hesitate. Definitely come out. 67 00:02:22.505 --> 00:02:24.905 It's money well spent. I know sometimes it's hard to, 68 00:02:24.965 --> 00:02:26.545 you know, step away from your screen. 69 00:02:26.685 --> 00:02:27.905 You know, you're, you're making money, 70 00:02:27.905 --> 00:02:29.145 especially in this industry. 71 00:02:29.565 --> 00:02:32.025 Uh, but it's, it's worth taking the time out at least 72 00:02:32.025 --> 00:02:34.505 for a couple hours to come see your, come, come get 73 00:02:34.505 --> 00:02:36.065 to know your funders that you're working with. 74 00:02:36.295 --> 00:02:37.505 Come see them face to face. 75 00:02:37.805 --> 00:02:40.145 You know, nowadays more than ever, it's more important 76 00:02:40.205 --> 00:02:42.545 to see the folks that you're working with in person 77 00:02:42.965 --> 00:02:44.145 and to understand who they are 78 00:02:44.565 --> 00:02:46.065 and the services that they're providing. 79 00:02:46.265 --> 00:02:48.385 I think it's very, very important to get out and meet them 80 00:02:50.495 --> 00:02:52.965 Right now with the current state of our, our economy 81 00:02:53.865 --> 00:02:56.365 as a whole, whether it be in the US or globally. 82 00:02:56.675 --> 00:03:00.845 Yeah. Where, what role does the MCA space, 83 00:03:01.835 --> 00:03:05.205 this space play in the whole role of where, 84 00:03:05.205 --> 00:03:06.565 where the economy is right now? 85 00:03:06.565 --> 00:03:08.565 Yeah. I think with the way that the economy is going, 86 00:03:08.565 --> 00:03:09.765 there's so much uncertainty. 87 00:03:09.815 --> 00:03:11.525 Banks are holding back, uh, 88 00:03:11.525 --> 00:03:13.525 banks are pulling back in general from lending. 89 00:03:13.945 --> 00:03:16.405 Um, and I think it's very important to have alternative, uh, 90 00:03:16.405 --> 00:03:19.285 financing available, not just mca, you know, the line 91 00:03:19.285 --> 00:03:20.525 of credits and whatnot as well. 92 00:03:20.905 --> 00:03:23.645 Um, and to have those options available to business owners. 93 00:03:24.065 --> 00:03:25.925 You know, we know right now everything's tough. 94 00:03:25.985 --> 00:03:28.365 You know, prices, price of doing business is going up. 95 00:03:28.365 --> 00:03:30.885 It's hard to hire. Um, it's very important now, 96 00:03:30.885 --> 00:03:33.645 more than ever for business owners to have access to capital 97 00:03:33.705 --> 00:03:35.405 and to have options available to them 98 00:03:35.785 --> 00:03:38.245 and to, to find something that really suits their needs. 99 00:03:39.865 --> 00:03:42.005 My last question for you is, when you, when, 100 00:03:42.155 --> 00:03:43.485 when you think about events like this, 101 00:03:43.485 --> 00:03:45.605 obviously you wanna do new business Yeah. 102 00:03:45.625 --> 00:03:47.765 You wanna showcase what you, what you have available 103 00:03:47.905 --> 00:03:49.365 to other, other folks that are here, 104 00:03:49.505 --> 00:03:50.525 but also you wanna have fun. 105 00:03:50.675 --> 00:03:52.645 Yeah. Tell us like what it comes 106 00:03:52.705 --> 00:03:54.045 to the event like Broker Fair. 107 00:03:54.305 --> 00:03:56.925 What's, what do you feel is the most fun aspect of it? 108 00:03:58.835 --> 00:04:03.365 Well, obviously I think seeing folks, uh, face to face 109 00:04:03.365 --> 00:04:05.125 and being able to catch up with them is really fun. 110 00:04:05.145 --> 00:04:07.245 And plus, it's an excuse to be in New York City, 111 00:04:07.305 --> 00:04:08.405 the greatest city in the world. 112 00:04:08.825 --> 00:04:11.085 And, uh, any excuse to come up here is, 113 00:04:11.145 --> 00:04:12.485 is is always gonna be a good time.