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Welcome back. So we are here with the man that make the legend. Uh,

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he has given us a personal tour of Southern California in the past. For,

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for those that don't know you,

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you're the mayor of pretty much all Southern California. If it was a town, uh,

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introduce yourself. Who are you, who are you with, and,

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and your title with this place. Right.

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I'm Trey Markle. I'm the VP of Sales and Marketing for Centric Software.

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So you're the president, vice president.

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I wish I was the president. I'm the vice.

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I'm the Vice President of Centric Software. Yeah.

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All right. I'll vote for you. Yes. Vote for me please. Okay. So, um,

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first things first, your company centric. We, we've done videos on it, you know,

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on you. So the last couple of months,

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kind of walk us through what has business been like? Talk, talk to

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Me. You know, business been, has been interesting. You've got, you know, e r c,

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you've got government programs, you've got some things coming up,

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you got some things going down.

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So I think what you're seeing right now is a lot of people really coming back

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into alternative finance.

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So the last few months has been odd because it's been a bit of a rollercoaster,

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at least for us on the tech side when it comes to new prospects,

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people that have left the industry that are coming back into the industry.

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A lot of new players that have discovered the industry. So business is great,

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but it's, it's very, uh, how do I say? It's a little fickle as far as, uh,

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you know, meeting new prospects. And right now it's great. I think, you know,

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last week, E R c I think they kind of mentioned it was gone,

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and we're starting to see a big influx come come to, to,

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to the software company for, for new services. So, um, it's unique,

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but I think in this Q four of this year to the end of the year,

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I think we're gonna see some good business.

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All right. So walk me through, I mean, Southern California, it's a,

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it's a interesting market because obviously in 2020, uh, you know,

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it, it wasn't as active as a New York or a Miami.

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It's a different type of market, so, right. What patterns have you seen, uh,

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you know, from 20 20, 20 21, 20 22, 20 23 here in California?

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Well,

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Southern California,

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I think is not really kind of your big finance hub of our country.

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Obviously you've got Florida, you've got New York. Um, I think Denver is,

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salt Lake City is becoming some, some, some hubs. But in the LA area, you know,

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you see some clients coming in, setting up shop in Southern California.

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You've got some shops that did mortgages and the other products that are

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starting to open up shops. We've got an awesome centric software company just,

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uh, or I'm sorry,

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a centric software customer that just opened shop in Newport Beach, uh,

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which is great. That's my hometown. Um, so it's, it's slow.

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California is kind of slow.

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We typically have to travel east or to the Midwest to get, to get, you know, to,

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to, to see people and get good business.

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But you do see some trickling in of alternative finance companies coming into

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the SoCal and kinda the West coast area.

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So for people that want to do business here, I mean, is how do they even start?

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Like, kind of walk us through, 'cause you, you're based out of here, right?

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A lot of people are coming from the east coast here, right? Um,

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and then they go back to the East coast. So like, if you wanna like,

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build a business from the ground up here, what's, what's that like?

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Well, I mean, Southern California's a great place. I mean, you've got, I, I'm,

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I'm a little biased. I'm from here, orange County,

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you got LA and Hour North we're here in San Diego.

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You got San Diego and hour south of Orange County, uh,

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which is really kind of great. But, you know, I think in our industry,

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it's like starting a business anywhere else.

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I don't think it really matters if you're in New York, if you're in Philly,

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if you're in Denver, uh, you know, or you're in Florida,

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Southern California's a great place to be.

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There's a lot of business to be had here.

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There's a lot of small business owners in the LA and San Diego area.

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The Inland Empire is exploding with small business owners.

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So I think Southern California's a great place to start a finance company.

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And then for moving forward, what is your company, uh,

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what's the goal for the end of 2023? What's that look like?

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You know, over the last year, we've spent a lot of time on our infrastructure,

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spent a lot of time making sure that we can scale over the next five or 10

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years. Uh,

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we finally found a sweet spot of our infrastructure to make sure that we can see

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the next 15 to 20 years of growth.

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So going out to the end of the year is just Q four, finishing strong.

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We're launching our new loan, uh, amortization calculators,

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which is very exciting. Um, but no, we're, we're gonna hit the ground running.

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We've got three trade shows in three weeks, this being the first one. Um,

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and we're gonna, we're gonna jam out.

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All right. And then for 2024, what's that look like?

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2024 is definitely loans centric.

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Software is making its way into the consumer and, uh,

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traditional business loan space. Um, we're growing fast in that space. Um,

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M c A and alternative corporate finance has always been good to us.

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We're always gonna focus on it, but, um, going into the future,

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traditional loans, a lot of consumer lending, uh, the boom to come, uh, in 2024,

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uh, we'll see what happens with an election year. But, um, uh, we, we,

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we think there's good, uh, good big waves to come.

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Alright. So one thing that we're talking about today a lot is, uh, the swag.

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A lot of, like, we're gonna be be picking out the top three swag of, you know,

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the different tables and whatnot. Sure. We're gonna do that later on.

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So talk to, talk to us about some of your swag because, uh,

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it's top-notch.

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It is, it is no centric software. Swag is where it's at. Uh, you know, look, we,

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people in our company love, love the brand. They love our company.

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Our customers love our company. So, no, we've got hats t-shirts,

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we got basketball jerseys, we've got joggers, uh, we've got coffee mugs,

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we've got water bottles. We've got all sorts of fun stuff. We,

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we bring some of it to trade shows. Not at all.

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But any customer that wants stuff will, uh,

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give us your address and we'll send it your way. I love

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It. What's, what's your favorite swag out of all? Oh,

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My favorite swag and I'm a big hat guy. Okay.

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And I'm here in Southern California, so I'm in the sun. I surf a lot,

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so I wear a Centrex hat all the time. And then, of course, my jersey.

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I love my jersey. Good. I

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Love it. Yeah. All right, brother. Well, we'll let you go. Have fun. Well, I,

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I, I have released you. Go have fun. Thank you, man. All right, brother.

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Thank you. All right. So that was, that was Trey with Centrex. You know, we,

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we've done a couple of videos with him and obviously, uh, you know,

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he's kind of more on the tech side of things,

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but it's always interesting to kind of get his perspective on how he views this

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industry, specifically from the tech aspect. And like you said, it's, it's,

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it's evolving, it's changing. There's a lot of, uh, different nuances to it. So,

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uh, we're gonna have more interviews coming up in just a little bit.

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So say put and don't move.