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Here the

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big question in the

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alternative Finance industry is what is the earning opportunity?

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And how long does it take to generate success? I'm

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about to sit down with a young CEO. That's

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gonna break down. What's possible in this business? Despite

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only being 24. He's truly hit

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the ground running. Thanks for joining us man. Thank you

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so much for having me. So go ahead and introduce yourself and what company

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you're with. Yeah, so, my name is Frankie. D'antonio. I'm a Stony

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Brook MBA. Alumni. I'm the CEO of Lexington Capital holders. So

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how do you get started in the industry? I mean, this is a very

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tough industry. It's definitely very soft. I mean, I've studied

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Finance for the most of my life and I've always been very interested. I'm a

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Long Island boy, so I didn't want to make the trip out to Wall Street in the

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city. So, you know, I learned a little bit about the alternative financing industry and

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I just fell in love with it and helping out business owners for your first

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year as a business owner. What is the range of

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how much you took home year one for

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you person?

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It's a calm. You know, I wouldn't want her million dollars this

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year, you know owning a brokerage my first year. So what I

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do with that money, I throw it into my company number one and

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my people so we just opened up a credit repair

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section for sector in our company, and we're just

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looking to keep building out building new technology and

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just keep pushing forward from there.

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For a first-year shop, what could

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a first year shop financially make and an owner of a shop.

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What can they make? I mean I could see you know people people who

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are working for you can make upwards to six figures first year around and I

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mean, you know, we can make seven seven figures easily, you know

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the owners of the company and to reach that goal. I mean,

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what does it take? I mean it takes perseverance. I mean it

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takes believing in yourself. It takes believing in the company and like

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I said before the long hours, so if you add all four of those ingredients into

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the table, and then it's gonna happen. I promise you what's the

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biggest fear that you've done the biggest what the biggest deal

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the biggest deal we've done we actually had a 1.3 million that we

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did back in November. We helped out a big growing restaurant chain.

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We help them acquire their fourth store. So actually

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really big and we're actually working on a big SBA loan right

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now as well for about three point two million. So for that

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deal that you hope that that restaurant I mean kind of walk me through. How

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did you manage that from start to finish? Yeah. So obviously, you

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know as our first big deal so, you know, we're a little more, you know psyched out

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I guess in our heads a little bit about it, but you know, it's just all about

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customer.

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Experience customer service, you know, we held their hand

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through the whole entire process. We made them feel comfortable with us with the Lexington process

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and they loved every second of it and we helped

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them acquire their fourth store. And you know, we just want to help them grow

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and it helped us grow as well. But I'd say just building relationships with

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your customers and being very referral based. So, you know always ask

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for referrals throughout the process, you know, the second, you know, you

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close to deal with a customer. They're at their happiest, you know, you know say right then

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and there, you know. Hey, is there anybody else that I can help out? Just like I helped

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you, you know at 99 times out of 100. They're like, hey, you know,

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I know somebody else or I have a friend or whoever the case

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may be. So be very customer oriented that bullet point right there,

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you know, just make sure that it's customers service number one because

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I feel like I'm not a lot of people in our industry really touch on that Library a

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little bit more on that customer service being number one. Yeah elaborate more

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on how important that is. So more holding the customers throughout

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the entire process. So this industry the alternative fine

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financing industry. It's very overwhelming for the

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average person. So would you say getting a referral is better

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than painful leads. It's way better.

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The reason being is it's free for one and for

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two the cell is easier because now you know,

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you come to me you say Hey, you know, I own a business. I'm looking for

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financing. You know, someone knows me they say hey Johnny come to Frank. You can find

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it saying, you know, that was your friend that told you that so you're gonna believe your friend to come

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to Frankie for financing. It works the same way with the RPS, you know,

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if someone's attorney or count and says, hey, you know Lexington capital is

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right, you know by their customers, you know, they get great dollar amounts great

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rates, you know, go to them. It's gonna be an easier sell, you

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know, they're good, you know, so that's the way that I see RPS are definitely

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the way to go that probably makes a 50% of our business. How

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important is it for you to be organized and

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stay organized when you're in this industry and trying to

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make six figures so being organized is the most important thing.

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I'm gonna sit here and sell you that that goes into the industry most being

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that we have a lot of deals going on so you can lose or get flushed and

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what you're doing. So you need to stay on the ball. You need to make sure you're taking every every

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customer, you know the right way. So there's 100,000 customer we

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treat them.

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So for someone that wants to open up their own shop and

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they've been in the industry less than five to ten

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years. What advice would you give to that? I would say save

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up your money definitely find lead sources before you

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get into it. Make sure you're gonna have the relationships with the lenders before

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you get into it. And then and then you can break through the industry, you

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know, if you want to open up a shop how much money should

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you have saved up if you want to open up a shop. You should at

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least have six figure save up a hundred thousand dollars in my opinion it if

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you want to hit the ball if you want to hit the ground up and running if you

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wanna have a small shop, you could probably get away with 20 30 grand get a

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few cheap computers get some cheap leads, you know get maybe two or

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three people working for you. But if you really want to go at it Like the Way Lexington did

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that first minimum 100,000 hours. What do

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you think has made you success? Like what actions have

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made you success? I think my character. I've never been

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the person to give up. I've always been a born leader. And I think

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there's a lot of people who look up to me and they believe in me

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and I believe in them, too.