1 00:00:00.870 --> 00:00:02.670 Johny Fernandez: What is a CRM? 2 00:00:04.220 --> 00:00:08.060 Sean Murray: What is a CRM, a CRM a Customer Relationship 3 00:00:08.060 --> 00:00:11.030 Management. Actually, that's what it stands for. It stands 4 00:00:11.030 --> 00:00:12.980 for customer relationship management, which doesn't really 5 00:00:12.980 --> 00:00:17.630 mean anything. So CRM really means it used in the context of 6 00:00:17.780 --> 00:00:22.190 CRM, customer relationship management tools. And a customer 7 00:00:22.190 --> 00:00:26.570 relationship management tool is really the software you used to 8 00:00:26.630 --> 00:00:32.390 enter in all your data, interact with your customers, track all 9 00:00:32.390 --> 00:00:35.840 your deals, check all your commissions. It's basically the 10 00:00:35.840 --> 00:00:38.900 software that you use for all all of your systems.