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And welcome back to the B2B Finance Expo.

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We've been talking to different people about their

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experience here today and yesterday,

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and I'm here with the man I have been waiting for

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for most of the day to day.

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I finally tracked him down. Like I said, I was.

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Ryan, thank you for joining us. Absolutely.

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Great to be here, Ryan.

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So for those that don't know you,

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please introduce yourself and the company that you're

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Sure. I mean, I hope most

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people know

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me, uh, but I'm Ryan Campbell.

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I'm the CEO of Money Thumb.

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Money Thumb is a workflow automation tool for most

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of the funders in this room.

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What we do is we convert PDF bank statements, applications,

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and other document types into an underwriting scorecard,

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and so people can make faster underwriting decisions.

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We provide a lot of workflow options beyond that,

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and we've been, shoot, we've been coming to this conference

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for, I, I think it's probably six, seven years now.

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It's been instrumental in our success.

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So let's talk about coming to these conferences.

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This environment is changing, there's a lot of new people,

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new technology, new everything.

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What would you say is your key takeaway?

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Well, we're watching the industry mature in real time,

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and that is when you would come to the conferences.

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Years ago it was more cottage industry.

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It's now becoming institutionalized

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and you see all of the funders in here are ones

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that care about standardizing practices.

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They care about the industry becoming a brand name across,

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across all types of lending types.

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So we're grateful for the opportunity

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to be involved in the growth of the industry here.

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So your key takeaway personally, as someone that is a CEO

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of your company, what's, uh, on a professional level,

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what is the key takeaway

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that you've gotten so far from today?

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Oh, shoot. You know, I wish I got

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to spend more time in the actual conferences,

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but the attendees here have been fantastic.

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It really has. People are engaged and ready to do business.

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So we, we have countless leads to follow up on,

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but really the takeaway is just the industry maturing

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and it's so nice to see, it's so nice to see it's all

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of our clients getting bigger and bigger

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and more institutional type funding.

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So technology's a big key player right now.

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You guys have a very specific niche product.

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Uh, keeping up with the newest technology with AI,

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with everything that's going on can be overwhelming, so.

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Sure. What piece of advice would you have

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to someone watching this that is overwhelming with,

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you know, they don't know to call you guys,

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they don't know if they can do it by themselves,

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they don't know they, like, they can automate using chat.

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Like there's so much out there.

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So what would you say to that client?

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Sure. So I mean, it's, it's all about finding a good

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partner and taking baby steps in.

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If you try to do too much at once,

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it's a recipe for disaster.

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So I really think you look at the top of your funnel,

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if the top of your funnel is analyzing bank statements,

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then you wanna reach out to a company like ours

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because we can take what you are putting bodies on

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and automate the process.

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We're not looking to replace those bodies,

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but we're giving them a standardized format in which

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to break down statements with.

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If the top of your funnel is something else,

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then you reach out to a provider of that.

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But it's really baby steps.

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If you take incremental steps,

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you're gonna know significant growth for your company.

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And then last question, so for someone

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that's watching this that's never been to the B2B Expo

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or any of the banked events, what would you say,

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why would you say it's important for their business

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and what has an experience like this done

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for your business personally?

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Sure. I mean, just on a personal note, when we first came

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to the show, uh,

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and you've probably seen, uh, big don ca the captain

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who wa who's walking around here,

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Uh, We would be,

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we would get asked, how big is your company?

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And I would say, well, you're looking at

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40% of 'em right now.

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Right? And so it was just the two

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of us who were running sales.

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Uh, fast forward now, oh shoot, at least six years.

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I can't remember when we first started coming here.

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And we've been through, you know,

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our company's grown significantly.

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Revenue has gone up and up every year.

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And just last year we were purchased

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by private equity firms.

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So that type of growth is not possible without these events.

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So I would say for anybody looking to either get into,

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into the industry they need to be at, at this conference,

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it's been instrumental in our growth as a company.

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Awesome. Well, Ryan, thank you so much for your time

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and I'm very really grateful.

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You know, you said something really interesting I think

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people need to know is that going

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to an event like this isn't a waste of time

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because it can make you guys elevate you

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to the next level as time goes on.

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So I think that's something that's very interesting.

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Absolutely. And again, we're gonna have much more from

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different people, from different leaders across the industry

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and their experience here at the B2B Finance X

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but's something you're not gonna wanna miss.

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So just stay tuned.