1 00:00:00.585 --> 00:00:02.885 And welcome back to Broker Fair 2025. 2 00:00:02.975 --> 00:00:04.685 We've been talking to people throughout the 3 00:00:04.685 --> 00:00:05.725 day that are here present. 4 00:00:05.865 --> 00:00:07.845 So we are here with Alex. Alex, for the people 5 00:00:07.845 --> 00:00:09.725 that are watching, introduce yourself 6 00:00:09.725 --> 00:00:10.725 and the company that you're with. 7 00:00:10.915 --> 00:00:13.085 Sure. My name is Alex Schwartz, CEO, 8 00:00:13.085 --> 00:00:14.485 and founder of Fund Kite. 9 00:00:15.505 --> 00:00:18.285 And your business, what do you guys do exactly 10 00:00:18.585 --> 00:00:20.405 and who are the clients that you're trying to reach? 11 00:00:21.545 --> 00:00:25.005 So tomorrow we'll Mark a 10th anniversary for Fun. Kite. 12 00:00:25.885 --> 00:00:29.405 I think, uh, as a funder, uh, for so many years, I think 13 00:00:29.405 --> 00:00:32.525 what really sets us apart is our real time 14 00:00:32.745 --> 00:00:34.085 reconciliation program. 15 00:00:34.985 --> 00:00:38.965 So even for a CH, we're able to reconcile payments 16 00:00:38.985 --> 00:00:43.005 for merchants before we debit their accounts so that, 17 00:00:43.065 --> 00:00:45.445 you know, when their sales fluctuates 18 00:00:45.505 --> 00:00:47.685 or do their payments when they have tough times 19 00:00:47.825 --> 00:00:50.685 or sales are lower, we debit lower payments, 20 00:00:50.685 --> 00:00:52.885 and that helps the merchants manage their cash flow. 21 00:00:53.295 --> 00:00:54.645 We've been around a long time. 22 00:00:54.805 --> 00:00:58.365 I want to congratulate Sean on another great event. 23 00:00:58.525 --> 00:01:01.365 I see an incredible turnout here, which is really good. 24 00:01:01.945 --> 00:01:04.365 And, uh, congratulate everybody who's been in 25 00:01:04.365 --> 00:01:05.405 the business a long time. 26 00:01:05.555 --> 00:01:07.405 Wishing good luck to all the new players, 27 00:01:08.065 --> 00:01:10.365 all the new funders, all the new ISOs. 28 00:01:10.715 --> 00:01:13.045 It's an exciting time. Our industry's growing. 29 00:01:13.715 --> 00:01:15.285 It's a good future ahead. 30 00:01:15.665 --> 00:01:18.045 Do the right thing, do it the right way, 31 00:01:18.425 --> 00:01:19.565 and good luck to everyone. 32 00:01:20.065 --> 00:01:22.885 So let's talk a little bit about personal relationships. 33 00:01:23.065 --> 00:01:24.405 Why is that important, not only 34 00:01:24.405 --> 00:01:26.045 for this industry, but for your business? 35 00:01:27.995 --> 00:01:29.845 Well, I mean, everything revolves 36 00:01:29.845 --> 00:01:31.565 around relationships, right? 37 00:01:32.305 --> 00:01:34.965 You know, everybody talks about AI and technology. 38 00:01:35.925 --> 00:01:40.765 I think our business is very much personal and hands on. 39 00:01:41.425 --> 00:01:43.325 So no matter how much code we write, 40 00:01:43.345 --> 00:01:47.005 and we're very, you know, technology forward, you can't, 41 00:01:47.365 --> 00:01:49.605 a lot of these merchants are unique and different. 42 00:01:49.805 --> 00:01:53.045 I always say you can take two McDonald's, one in Manhattan, 43 00:01:53.225 --> 00:01:57.685 one in Ohio looks like the same business operates different, 44 00:01:57.685 --> 00:01:59.285 different owners, different payroll, 45 00:01:59.355 --> 00:02:01.365 different expenses, right? 46 00:02:01.555 --> 00:02:02.725 Cost of operations. 47 00:02:03.265 --> 00:02:05.485 So it's, you have to have a unique approach. 48 00:02:05.785 --> 00:02:09.765 You can use technology to help you get there, 49 00:02:10.305 --> 00:02:13.005 but you still have to have a personal touch when you deal 50 00:02:13.005 --> 00:02:14.445 with merchants and including 51 00:02:14.555 --> 00:02:16.005 brokers or anyone in the business. 52 00:02:16.025 --> 00:02:18.085 So relationships are key. 53 00:02:18.105 --> 00:02:19.845 No matter what business you're in, 54 00:02:19.985 --> 00:02:22.165 having good relationships are important. 55 00:02:22.665 --> 00:02:25.565 So for 2025, what does your business look like this year? 56 00:02:26.795 --> 00:02:28.765 Well, we are already at record numbers. 57 00:02:29.115 --> 00:02:32.205 Year to date, we're launching a few new products. 58 00:02:32.905 --> 00:02:36.565 Um, I think it's looking good. It's looking good. 59 00:02:37.145 --> 00:02:39.285 And for people that are interested in getting in contact 60 00:02:39.475 --> 00:02:42.245 with you, what's the best way that they could do that? 61 00:02:43.425 --> 00:02:46.165 Um, you can reach, uh, you can just fund Kite, 62 00:02:46.485 --> 00:02:48.805 F-U-N-D-K-I t.com 63 00:02:49.545 --> 00:02:52.005 and just reach out to us, go to our website, all 64 00:02:52.005 --> 00:02:53.885 of our contact information is there. 65 00:02:54.585 --> 00:02:57.725 And I'm not gonna give out my email because who knows. 66 00:02:57.865 --> 00:03:00.045 But, uh, certainly you can reach out 67 00:03:00.045 --> 00:03:02.085 to us even if you just need some advice 68 00:03:02.185 --> 00:03:03.405 if you're new in the business. 69 00:03:03.915 --> 00:03:06.805 I've helped a lot of younger people in the business get some 70 00:03:06.805 --> 00:03:10.805 perspective ideas, insight, always happy to talk and share 71 00:03:10.825 --> 00:03:12.125 and, and bounce stuff around. 72 00:03:12.665 --> 00:03:16.165 And then coming to an event like a a, a Broker Fair 73 00:03:16.385 --> 00:03:18.005 or a Connect event, uh, 74 00:03:18.035 --> 00:03:21.365 have you ever had a relationship start here at this event? 75 00:03:21.515 --> 00:03:22.685 Yeah, sure. I've had many. 76 00:03:22.835 --> 00:03:25.605 Yeah, I, I've noticed there's one problem today. 77 00:03:25.645 --> 00:03:28.605 I don't see any garbage cans. You gotta fix that. 78 00:03:28.625 --> 00:03:30.605 You gotta put some garbage cans out. But, 79 00:03:30.785 --> 00:03:31.965 Uh, go ahead and let Sean know. 80 00:03:31.965 --> 00:03:33.485 But again, thank you for your time. You're welcome. 81 00:03:33.535 --> 00:03:36.125 Appreciate it Again, that was Andrew with Fun Kit. 82 00:03:36.165 --> 00:03:38.205 Again, we're gonna be here throughout the day talking 83 00:03:38.205 --> 00:03:40.405 with different people about their businesses.